Thursday, February 4, 2010

Lucas OIls Joins Arenacross Series

Courtesy of Feld Motorsports


AURORA, Ill. – As a world leader in problem solving additives and hi-performance lubricants, Lucas Oil is no stranger to the world of motorsports. As a premier sponsor in a wide range of different racing properties from stock cars to drag boats as well as various motorsports teams, Lucas Oil continues to broaden its exposure and support the industry by lending its well-respected name to the AMA Arenacross Series.

Since the prequel race in Des Moines in November 2009, Lucas Oil has been the “Official Oil of the AMA Arenacross Series.” Already a title sponsor of the Lucas Oil AMA Pro Motocross Championship, as well as an integral supporter of the AMA Endurocross Series, Lucas is a prominent fixture in the dirt-bike racing world. By coming on board to the AMA Arenacross Series, Lucas Oil further strengthens the series’ reputation as the nation’s premier indoor dirt-bike racing series.

“Feld Motor Sports produces high caliber, arena-based events and the brand marketing power reaches millions of fans every year,” said Lucas Oil Executive Vice President & General Counsel Bob Patison. “By partnering up with Feld Motor Sports as the ‘Official Oil of AMA Arenacross’ this new opportunity positions Lucas Oil to capitalize on our existing industry influence and solidify our presence as the leading high performance lubricant. The racers and mechanics know about the benefits of using Lucas Oil Products, now the fans will know this too."

“We are thrilled to be working with Lucas Oil on the AMA Arenacross Series”, said Charlie Mancuso, President of Feld Motor Sports, “Lucas Oil is a premier brand in the world of motor sports and we look forward to working with them for many years to come.”

The AMA Arenacross Series is currently in the midst of its 27th year of competition and for over two decades the series has provided hundreds of thousands of fans with some of the most memorable bar-banging action on the planet. Some of the industry’s most notable names like Travis Pastrana, Justin Brayton, Branden Jesseman, Damon Bradshaw, John Dowd, Robbie Reynard and Brock Sellards have raced in the AMA Arenacross Series throughout its history and thanks to Lucas Oil that illustrious history will continue for years to come.

Tickets for all rounds of the 2010 season can be purchased at www.arenacross.com and www.ticketmaster.com.

For more information on the AMA Arenacross Series log on to www.arenacross.com.
For more information on Lucas Oil Products log on to www.lucasoil.com

About Feld Motor Sports?
Feld Motor Sports, Inc. is the world leader in specialized arena and stadium-based motor sports entertainment.  Feld Motor Sports, Inc. productions include Monster Jam®, SuperBull?, Monster Energy Supercross, AMA Arenacross Series, Nuclear Cowboyz?, Gravity Slashers?, and IHRA® Nitro Jam®.  Feld Motor Sports, Inc. is a division of Feld Entertainment, the world’s largest producer of live family entertainment.  For more information on Feld Entertainment, visit www.feldentertainment.com.

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