Friday, September 5, 2014

Hookit Announces Joshua ost as new Director of account managers and Erin Aschow as new account manager

Courtesy of HookIt

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Hookit Announces Joshua ost as new Director of account managers and Erin Aschow as new account manager

Solana Beach, CA – September 4, 2014 –
Hookit continues to strengthen its organization with today’s announcement of Joshua Ost as Director of Account Managers and Erin Aschow as Account Manager.

Ost brings over 10 years of sales and account management experience to Hookit.  In his position he will manage the account managers to effectively streamline the workflow of the existing brand partners and assist in the development of new clients, while acting as a key member of the growing sales and marketing team.

He comes to Hookit from TransWorld Media where he acted as the project manager working closely with key clients and the sales and marketing departments to ensure projects were completed on time and within budgets.  He was also responsible for assisting in the development of integrated marketing initiatives working closely with sales and marketing to deliver go-to market strategies for all publications.  Prior to that Ost worked on the sales development team and in online marketing for TransWorld Media, during his over 10 years with the company.

Aschow comes to this position with a strong background in sales, business development and social media with Analysts International, Penn Elcom, and acted as an artist relations manager for Mesa Boogie Ltd where she was responsible for retaining influential artists to include many big-name musicians to represent the company’s line of products.

“During Joshua’s tenure in media, he has gained valuable experience in sales, marketing, and the ever evolving digital space,” said Marc Fiore, Hookit’s Vice President of Sales and Marketing. “Joshua brings years of industry knowledge and Erin comes to this position with valuable sales and social media experience that will complement our marketing team.  We are excited to have both of them join our team.”

Ost will be based out of Solana Beach, California and will report to Fiore.  Aschow will act as an Account Manager reporting to Ost.

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About Hookit
Hookit is a digitally connected platform of tools and services created to support and connect athletes, brands and sports. Nearly 1M athletes worldwide use Hookit to track their progression, promote themselves, build their personal brand, and earn deals from their favorite brands. The newly launched Hookit Score essentially measures the value of any athlete at any level. Updated daily scores range from 1-10,000, and are based on athletes’ commitment, performance and reach in their sport. Brand partners are provided with powerful tools to discover, manage and reward amateur and professional athletes who actively support their brand. For more information visit
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