Suzuki Continues as Suzuki Motor of America, Inc. Following Restructuring
“We are pleased to announce this new company,” said Suzuki’s Motorcycle/ATV Vice President, Larry Vandiver. “This is a turning point for our brand and we look toward the future as we continue to offer industry-leading products as Suzuki Motor of America, Inc.”
SMAI is firmly committed to the motorcycle, ATV, scooter and marine industry and will focus on the long-term growth in the American market. SMAI aims to bring the excitement of its product line into the powersports marketplace this spring and summer as it launches several exciting new products. The company is planning over 20 consumer events over the next several months, giving customers a firsthand experience to try out its full lineup of sportbike, cruiser, touring, scooter, dualsport, motocross, and KingQuad ATV’s. In addition, SMAI will also be cheering on its championship-winning riders at Supercross, motocross and road racing events throughout the country!
SMAI is poised to make a big impact in the marine industry as well, marketing its flagship DF300AP, state-of-the-art DF20A and DF15A, among other models. 2013 also marks the return of Suzuki outboards with an aggressive run in bass tournaments with legendary fisher “John Doe”.
For more information on Suzuki Motor of America, Inc. please visit: www.suzuki.com.
About Suzuki:
Suzuki Motor Corporation founded Suzuki Motor of America Inc. (SMAI), Brea, Calif., in 2013. SMAI markets motorcycles, ATVs, scooters, Outboard Engines and Automotive Parts and Services via an extensive dealer network throughout 49 states. SMAI’s parent company, Suzuki Motor Corporation (SMC), based in Hamamatsu, Japan, is a diversified worldwide manufacturer of motorcycles, ATVs, scooters, automobiles and marine engines. Founded in 1909 and incorporated in 1920, it has 147 distributors in 201 countries. For more information, visit www.suzuki.com.
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