Tuesday, March 1, 2011

Racer X Classifieds, powered by SprocketList.com

Courtesy of RacerX
North Adams, Mass. - For the past 15 years Racer X has been an innovative, progressive, and highly important communication source for the motocross industry. In partnering with SprocketList.com -part of the Raceway Media network of classifieds-Racer X Online now has the capability to deliver an entirely new aspect of the sport to its loyal readers in the form of a comprehensive classified advertising system. Take a look at the new classifieds at: http://racerx.sprocketlist.com 

"In partnering with SprocketList we're able to expand upon Racer X Online's services by creating a place online where readers can buy and sell all things associated with motocross," said Racer X President Bryan Stealey. "SprocketList adds another layer of consumer service to Racer X Online-one that we haven't had in the past, and one that we're confident will be a very important asset to the entire Racer X Online experience."

Unlike the V-Twin market, motocross swap meets are few and far between. SprocketList.com will add that aspect of this "new-era" consumer experience for racerxonline.com's readers with a user-friendly, seamless online classifieds section that does for the MX industry what RacingJunk.com did for the auto industry.

"There's no question Racer X has become the go-to site for motocross and off-road racing enthusiasts and fans-the site really draws some impressive numbers," said SprocketList.com President Joe Tripp. "The only thing missing was classifieds! This, coupled with a robust dealer and product showcase mechanism, will allow both consumers and retailers to extend their reach and will help Racer X's fulfill their online objectives while adding significantly to the SprocketList network of classifieds sites."

Launched in September of 2010, SprocketList.com offers powersports enthusiasts an easy-to-use platform for buying or selling motorcycles, ATVs, snowmobiles, personal watercraft and associated gear, parts and accessories, and provides private-label hosted classifieds for website publishers. SprocketList enjoys a unique position in the market with an ideal mix of free basic listings with unparalleled reach and listing features.

The approach is a proven model for success. Raceway Media Group, previously focused on the auto racing segment, has built a network that boasts nearly 1 million unique visitors and more than 70 million page views per month. Its myriad partner sites include marquee names such as SPEED.com and Autoweek. RacingJunk.com, its core property (and sister site to SprocketList.com), is the world leader in online four-wheel motorsports classifieds.  

Check out the new Racer X Classifieds here: http://racerx.sprocketlist.com 

For more information on advertising and private label classifieds opportunities, visit  http://sprocketlist.com or contact Joe Tripp at SprocketList.com , (803) 287-1719 or email  jtripp@sprocketlist.com 

About Filter Publications Inc.
Filter Publications, Inc. is a leading motorcycle-related publishing company that publishes 29 books per year, as well as various websites, including the industry-leading racerxonline.com. The company is based out of Morgantown, W. Va., and has been publishing in the motorcycle industry for more than 20 years.

About Sprocket Media Group LLC:  
Sprocket Media Group is a division of Raceway Media- a multimedia technology company with expertise in creating online marketplaces for passionate enthusiast groups. We utilize proprietary technology that allows us to integrate our online marketplaces into partner websites including ESPN, SpeedTV and a number of sanctioning bodies and tracks nationwide. These external sites easily incorporate the highly modular and scalable marketplaces within their own websites. Raceway Media has a growing list of prominent clients and partners.
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