Monster Energy @ the X Games

Courtesy of Monster Energy
July 25, 2010 – Corona, CA – Expect non-stop action as Monster Energy athletes hit events across Moto, BMX, Skate and Rally at X Games 16, beginning this Thursday, July 29 through Sunday, August 1. It’s all going down center stage in the L.A. Memorial Coliseum and in and around STAPLES Center in Los Angeles, CA.
A total of eight Monster riders are competing in Moto events.  In Best Trick, Kyle Loza will be defending as the three-time Moto X Best Trick Gold medalist—after a recent wrist surgery, could we see the bike flip and the first-ever four-peat in the event? He’ll face Monster Energy Teammate Blake “Bilko” Williams, an always-exciting rider with loads of swagger.
Hitting the track as defending 2008-2009 Super X Gold Medalist will be John Hansen, who’s playing triple duty as a competitor in Super X, Speed & Style, and Best Whip—it should be a great show. Also lining up in Super X is Nick Wey, a rider with speed and perseverance that’s always a force on the track.
A methodical trick machine, Nate Adams will hit the Speed & Style course as the event returns to the X line-up. He’ll also do work in Freestyle Motocross, joined by the defending gold-medalist “Bilko” and serious threat Adam Jones, who’s already won at X Fighters this year.
Sarah Price will battle as she combines speed and rhythm on July 29 in Super X Women, a semi-new event that’s gaining more interest, fans, and excitement constantly—these girls are powerhouses!
In BMX Vert the number one threat will be Monster’s Jamie Bestwick, who’s often called the best BMX Vert rider ever and is a five-time X Games Vert gold medalist.
In BMX Park two time X Games gold medalist and four-time medalist Scotty Cranmer will be back for more hardware, but he’ll have to contend with the legendary Dave Mirra, a medal-collector who’s been practicing hard lately and contest-mainstay Ryan Guettler.  Andy Buckworth, a young buck from Australia with loads of flip variations like the double front, will battle in BMX Big Air.
Mirra and Ken Block are playing double duty behind the wheel as they both compete in Rally Racing and the all-new Super Rally, which sees four cars on the track at the same time. Mirra, known for his legendary BMX career, has become a threat as he pushed a different pedal to the metal. And Block, now a WRC driver, will be hot off the line and nimble through the turns as he seeks redemption and his first-ever Gold in the event he’s medaled in every single year.
Expect more major action as Skate Big Air and Skate Big Air Rail Jam competitors take to the MegaRamp inside the iconic Coliseum. Jake Brown will come in with big plans after the memorable gold medal last year and perhaps more-memorable slam two years ago, while his Monster teammate Pierre Luc Gagnon (PLG) will translate his vert skills and smoothness to the Big Air ramp. The Quebec tech-wizard will also compete in Skate Vert Trick (as the defending Gold medalist) and also Skate vert alongside Alex Perelson, a young force on the ramp with a proven 900. Perelson will also look to make a big impression as he competes in Skate Park.
Visit monsterenergy.com for more on all these athletes as they compete in X Games 16, plus the coverage of Monster’s activities during the four-day event.

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Oakley at XGames 15

Courtesy of Oakley

WHAT: Summer X Games 15

WHEN: July 30 — August 2, 2009

WHERE: Los Angeles, California

WHO: More than 200 of the best action sports athletes including motocross champion and Oakley athlete James Stewart. It was announced in a press conference today that Stewart has signed on with Team San Manuel and, in addition, will compete in ESPN’s X Games 15 in July and the Moto X World Championships in the spring. Stewart began racing at the age of four and has raced motorcycles his entire amateur and professional career (dating back to 1993). In 2007, Stewart dominated the World Supercross GP and the AMA Supercross Series, successfully winning both championships. In 2008, Stewart was the AMA Motocross Champion with a “perfect season” – winning 24 of 24 races – only the second rider in the history of the sport to do so. This will be the first X Games appearance for Stewart.

DETAILS
The X Games, the premier action sports event in the world, will be held July 30 through August 2, 2009 in Los Angeles, California.

The X Games features athletes from across the globe competing for medals and prize money in the following sports: skateboarding, motocross, BMX and rally car racing. Practice and elimination for the events will be held July 28-39, 2009. X Games 15 will be covered live on ESPN’s family of networks, including ABC, as well as across ESPN’s many digital media assets including EXPN.com and ESPN360.com. The event has been held in Los Angeles for six years, and will remain in the city through at least 2009.

POPULARITY OF X GAMES
X Games 14 was ESPN’s most-viewed X Games among households, men 18-49 and 25-54 as well as persons 18-49 and 25-54. In addition, ABC’s X Games 14 was up double digits year-to-year among households  an increase of 14% overall from X Games 13. In a continued effort to expand the X Games franchise globally, the first five minutes of X Games 14 aired live simultaneously on ESPN in the U.S. and across 12 ESPN International networks around the globe reaching 125 countries. Action sports fans in Australia, the Caribbean, Hong Kong, India, Israel, New Zealand, the Philippines, the Middle East, Latin America, Africa, South America, and the U.S. shared in the excitement as the world’s leading action sports event kicked off its annual competition. EXPN.com saw more than 500,000 unique users to X Games content during the four-day event, and ESPN360.com compiled a total of 4,538 hours spent viewing X Games content.

Oakley athletes to compete in Summer X Games 15:

Ryan Sheckler
Greg Lutzka
Bob Burnquist
Shaun White
Rune Glifberg
Sandro Diaz
Eric Koston
Mike Manson
Blake Williams
Ricky
Bubba
Ronnie Renner
Miles Richmond
ACP
Thomas Pages
Josh Harrington
Levi Sherwood
Danny Torres
Jeremy Stenberg
Andre Villa

Poster Signings at the Rolling O Lab:
Oakley Rolling OLab will be located directly adjacent to the street skating course at Xfest. XFest takes place at the Home Depot Ceneter in Carson, California.

Friday:
Sheckler: 11-12pm
Ricky Carmichael: 11:30-12:30
James (Bubba) Stewart: 11:30-12:30

Saturday:
Bob Burnquist: 12 – 1pm or 3:30 -4:30
Mike Mason / Levi Sherwood / Bilko: 2 – 3pm

CLICK HERE FOR SCHEDULE OF EVENTS

Bel-Ray toTiltle Sponsor Daryl Atkins at XGames

Courtesy of Bel-Ray

Bel-Ray to Title Sponsor
Darryl Atkins at X Games 15

July 30, 2009 – Farmingdale, NJ – Bel-Ray is
proud to announce that 7-time New Zealand MX and SX
Champion, Darryl Atkins, will be competing at X Games
on a Bel-Ray sponsored Honda CRF 450, Saturday,
August 1, 2009, live on ABC from 3–6 pm EST.
Atkins will be one of 20 riders invited to race for gold at
X Games 15 as he goes head-to-head with some of the
best SuperMoto riders in the world like James Stewart,
Jeff Ward, Brandon Currie and Micky Dymond. He has
been absent from the SuperMoto scene for the last six
months as he announced his retirement at the beginning
of the 2009 season. At X Games 15, Atkins returns to show the world he still has the speed and determination
to stand atop the podium with the help of Bel-Ray lubricants. His pit area will provide the opportunity for fans
to get a signed autographed poster from Darryl himself and talk about the Bel-Ray products he is using.
“I’m excited to have Bel-Ray as my title sponsor for X Games,” says Atkins. “This is giving me a great
opportunity to build a one-of-a-kind X Games specific bike. After dominating the AMA SuperMoto Unlimited
Series, and winning my last National, I feel very confident going into X Games 15. I’m right where I want to be
jumping back into pro racing where I left off, and look forward to the festivities!”
Bel-Ray’s Channel Marketing Manager, Carter Olcott, adds, “When Darryl approached us to title sponsor his
X Games SuperMoto efforts, we jumped at the chance to back him 100%. Darryl is a professional on and off
the track and the ideal representative for our brand and he still has the speed to bring home gold in front of
the millions that will be watching on ABC.”
Originally from New Zealand, Atkins is no stranger to the world of competition. After a 1994 car accident
that left him with detached nerves in his neck, Atkins surprised his doctors by returning to racing capturing
multiple national MX, SX and SuperMoto Championships in New Zealand and the United States. More
recently, he raced for the Factory Aprilia SuperMoto Team through 2008 and had several race wins under
them.
Bel-Ray has been a part of the motorcycle industry for more than 30 years. Bel-Ray is one of the world’s
most recognized high performance lubricant brands thanks to outstanding products like the unique Bel-Ray
Thumper 4-Stroke Racing Motor Oil, Bel-Ray Super Clean Chain Lube, and the exceptional Bel-Ray Foam
Filter Oil. Bel-Ray’s innovative research and development continue to provide motorcycle customers with
lubrication solutions that help reduce consumption, increase machine life, and provide long-term value.

FOR MORE INFORMATION PLEASE CONTA CT:
Bel-Ray Company, Inc.
Carter Olcott
Channel Marketing Manager
colcott@belray.com
press release
Bel-Ray Company, Inc. • P.O. Box 526 • Farmingdale, NJ 07727 USA • Tel +1 (732) 938 2421 • Fax +1 (732) 938 4232 • www.belray.com

Etnies at XGames 15

Image via Wikipedia

Courtesy of Etnies

The etnies Moto-X team is gettin ready to throw down at X Games this weekend. Here's a quick list of all the riders, and what they're competing in:

Best Trick
1. Kyle Loza
2. Todd Potter
3. Nixey Danielson

Best Whip
1. Josh Grant
2. Todd Potter

Freestyle
1. Todd Potter
2. Jeremy Stenberg
3. Andre Villa
4. Nixey Danielson

Super X
1. Justin Brayton
2. Cody Cooper
3. Christian Craig
4. Josh Grant

Super X (womens)
1. Vanessa Florenti
2. Tarah Gieger