DC Launches Gymkhana THREE, Part 2

Courtesy of DC Shoes
HUNTINGTON BEACH, CA – DC and Ken Block are proud to announce the release of the newest video in the widely successful Gymkhana franchise with Gymkhana THREE, Part 2; Ultimate Playground; l'Autodrome, France. Following up Part 1; The Music Video Infomercial, this action-packed video focuses on the acclaimed raw driving style seen in the original Gymkhana Practice. DC Co-Founder/Chief Brand Officer and World Rally Championship driver, Ken Block scoured the globe to find the "Ultimate Playground," an amazing location that allowed Ken to take Gymkhana to a new, groundbreaking level in his Ford Fiesta. Check out the craziest Gymkhana video yet now live at http://www.dcshoes.com/gym3.

"The stunts I perform in Gymkhana THREE, Part 2 are without a doubt the craziest stuff I have ever attempted behind the wheel," said Ken. "We knew in order to out do the previous films, we'd really have to take it to the next level, and since you can't kickflip a car, the location needed to allow me to do things never done before in car. Sure, I've seen people drift banks, but never ones this steep, and never head on. I treated the Autodrome's 51-degree wall like a quarter pipe and it was awesome. Awesomely sketchy! Who knew you could do a wall ride in a car?"

Shot in Linas, just south of Paris, France at l'Autodrome de Linas –Montlhéry, the 1.58-mile oval track, built in 1924, features banks as steep as 51 degrees, which is more than double the standard incline of most NASCAR ovals. Chosen by Ken for this specific reason, the ramp-like banking proved to be a unique and exciting challenge. The driving physics for the stunts Ken did were completely unknown until he actually attempted them. Look for insane moves throughout the video including the ultimate trick- a 360 alley-oop performed at the top of the bank, as well as a 1440 (that’s 4, 360 degree spins!) in the rain, new multi directional Segway donuts, 360 bank spins and tire-killing donuts, to name a few.

"The originality and performance in this video is truly next level," said DC’s President, Anton Nistl. "We are so proud of the entire Gymkhana series and we’re excited to show the public the next chapter in creativity and innovation from DC and Ken Block. Recent accolades have placed DC as the most successful footwear and apparel company to ever market in the digital marketing space. Not to mention that Gymkhana TWO is also considered to be the biggest viral automotive ad of all time. These are both huge accomplishments for us."

A "star" of the video in its own right, the Gymkhana THREE 2011 Ford Fiesta was spec’d out and designed specifically for this project.  Built by Olsbergs Motorsport Evolution, the Fiesta features a heavily-modded Duratec 2.0l engine that produces a staggering 650 horses with 660 lb-ft of torque. All this power in a 2,425 lb chassis creates a super-car beating power-to-weight ratio.  Running from a stop to 60 mph in a staggering 1.9 seconds beating even the Bugatti Veyron, the car’s speed is only one part of the package. What makes Ken’s Fiesta unique is how it is intended to handle and slide on tarmac—like a rally car on gravel.

The overall design and livery featured on the Fiesta is an evolution of Ken’s current MWRT competition cars. Main features include Ken’s signature paint drip graphic as well as the personalized KB logo treatment including Ken’s signature "Block" lettering and # 43 graphic designed by famous graphic illustrator, toy designer and street culture artist, Huck Gee. Ken’s newest DC apparel, footwear and accessories, which can be seen in both parts of the Gymkhana THREE Project, were also inspired by the colors and graphics of Ken’s racing cars.

The DC x Ken Block Gymkhana video franchise now consists of seven videos including Gymkhana Practice, Bonus Edit, TWO, 2.1; the educational anniversary video, Hot For Words, and now the two part Gymkhana THREE Project. A viral internet sensation, these videos have had more than 70 million views online and received numerous awards. Most recently the Gymkhana TWO video was named one of Ad Age’s "Top 10 Viral Ads of All Time", a huge honor for DC and Ken; won a 2010 People’s Telly Silver Award, presented by YouTube; earned a Bronze Pencil at the One Show Entertainment Awards in the "Online Branded Entertainment" category, and was #4 on Ad Age’s list of top viral videos of 2009.

For more information on the Gymkhana THREE Project including behind the scenes photos and info on Gym3: Part 1 and Gym3: Part 2 visit http://www.dcshoes.com/gym3.

About DC:
Founded by Ken Block and Damon Way in 1993, DC quickly grew to a leader in performance skateboarding shoes and renowned action sports brand. Today DC stands as a global brand whose product line has expanded to include men’s, women’s and kids’ skateboarding and lifestyle shoes, apparel, snowboards, snowboard boots, outerwear, and accessories.

As one of the cornerstones of its marketing strategy, DC has built a world-class team of professional skateboarding, snowboarding, surfing, BMX, motocross and rally athletes that exemplify and enhance DC’s brand, develop its signature products, and support its promotional efforts. DC is a subsidiary of Quiksilver, Inc.

About Ken Block:
Ken Block’s rally career began in 2005. His skill and car control became quickly apparent and Block aptly nabbed Rookie of the Year in the Rally America Championship. Since then, Block has continued to race in the series, boasting a healthy number of podium appearances, as well as X Games medals. In addition to his performance in the car, Block has been a driving force in shedding light on the sport within the United States. Block co-founded DC Shoes, a worldwide leader in performance skateboarding shoes and a renowned action sports brand. His keen branding and marketing acumen not only elevated DC to their current eminent status, but has allowed Block to achieve global fame as a national rally driver through his wildly successful viral video campaigns. Ad Age named his "Gymkhana TWO" the No. 4 Viral Video of 2009. In January 2010, Block signed with Ford Motor Company to campaign both the Rally America series and the World Rally Championship, being the first American to do so.

About DC x KB Gymkhana Videos:
The Gymkhana franchise launched in November 2008 with the release of the Gymkhana Practice video and to-date the series consists of seven videos including, Gymkhana Practice, Bonus Edit, TWO, 2.1, the educational anniversary video, Hot For Words, and now the two part Gymkhana THREE Project – Gymkhana THREE, Part 1; The Music Video Infomercial and Gymkhana THREE, Part 2; Ultimate Playground; l'Autodrome, France. Together the videos have been viewed more thank 70 million times virally and have received numerous awards.

Gymkhana Practice - http://www.youtube.com/watch?v=rs-jAImScms
Gymkhana Bonus - http://www.youtube.com/watch?v=v60CaKqE4Bo
Gymkhana "Hot For Words" – http://www.youtube.com/user/DCshoesFILM#p/search/0/nC6eHZ1qeys
Gymkhana Two The Infomercial - http://www.youtube.com/watch?v=HQ7R_buZPSo 
Gymkhana 2.1, Block vs. Dyrdek - http://www.youtube.com/watch?v=qQ48NQjouoE  
Gymkhana THREE, Part 1 - http://www.youtube.com/user/DCshoesFILM#p/u/5/EYUSlnXcYeU
Gymkhana THREE, Part 2 – http://www.youtube.com/watch?v=4TshFWSsrn8Was this post helpful? Add yours to our service or subscribe to our feed above.

Get the RacerX App at the I Store

Courtesy of RacerX

The world's leading motocross and supercross website, racerxonline.com, comes to your iPhone and iPod Touch through the free Racer X App! You can get the app in the Apple App Store by searching for Racer X, or by clicking right HERE.  Features include: NEWS Breaking news, weekly features, rider columns, and more load quickly and are easy to read. YOUTUBE All of our Racer X Films are delivered right to your iPhone. TWITTER The sports most active Twitter feed keeps you up to date, especially on race day. PODCAST Listen to the Racer X Podcast on your iPhone. PHOTOS Exclusive photo galleries after every major professional race. PUSH NOTIFICATIONS If something big happens in the sport, we'll alert you so you know about it first. Want to know what the app looks like before downloading? Take a look at some screenshots below:

Download the Racer X App right HERE

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DirtWise Riding school YouTube Channel

Courtesy of Shane Watts
DirtWise Riding school YouTube Channel - Press Release

Shane Watts and the DirtWise Academy of Offroad Riding schools are stoked to announce the exciting new addition of our YouTube Channel! Be sure to check it out by following this link Shane Watts Riding School for some spectacular footage of Shane Watts in action along with other offroad pro riders tearing it up on the track and trails. Also included on our channel are videos of DirtWise students practicing the skills learned at our wildly popular schools, Shane Watts demonstrating free riding tips, and our Instructional DVD trailers!

“I’m stoked to have this channel out there!! It’s packed full of great action and is another way for everyone who enjoys this awesome sport to see the best of offroad riding!”

We will be adding new videos regularly so stay tuned! With our brand new ContourHD helmet camera that is secured in place by the sensational mounting system from xvusa.com you can be sure to expect some more fantastic video footage coming your way!

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Epic Action Video Cam Goes Pink for Anaheim 3

Courtesy of Epic
February 11, 2010 (Oceanside, CA) - EPIC Action Video Cam is showcasing a limited-edition “Pink” version of their EPIC Wide Angle Digital Camera this weekend, during the final Anaheim race of the Monster Energy Supercross Series. The camera was created to show support in finding a cure for breast cancer and compliments the “Pink” theme of this weekend’s race which will see teams, riders and industry brands displaying a pink theme.
EPIC Action Video Cam’s are mini digital video cameras that can quickly mount to any athlete’s equipment, including helmets, bicycles, cars/ trucks, motorcycles and more, for point-of-view video and photo capturing. The EPIC comes with a 2GB SD Card and Energizer AAA Lithium batteries, giving user “out of the package” ability to shoot their favorite activities. Also included are numerous attachments for different mounting options and a waterproof case to keep dirt and water out.
The EPIC line of cameras includes their standard camera, the 168 degree Wide Angle camera and the highly-anticipated HD camera due to launch this March.
About EPIC Action Video Cam
Weighing only 2.5 ounces and measuring under three inches, the EPIC Action Video Cam contains everything you need to become a YouTube action hero. Now you can easily broadcast your EPIC adventures for your friends, family… the entire world! You simply set it, shoot it, and share it with our exclusive YouTube Action Upload web link button. No matter your sport, land or sea, the EPIC is available with multiple attachments to easily anchor, strap or mount to capture all the adventure from your point of view. The EPIC Action Video Cam…full digital integration, complete adrenaline renovation. For more information, check out http://www.relivetherush.com
EPIC Action Video Cam is a proud sponsor of the TLD/ Lucas Oil Honda Race Team, GT Bicycles Factory MTB/ BMX Teams, the SoCal SuperTrucks Super Lite, Hentges Racing National Guard/ Polaris Snowmobile Team, US Cup MTB Series and top-level athletes around the globe.
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Troy Lee Designs Epic Cam Video Contest

Courtesy of Troy Lee Designs
Troy Lee Designs and Epic Action Video Camera today launch a unique video contest for their fans. This is the first contest ever, using the Twideo Contest platform integrating Twitter and Facebook as a way for fans to vote on their favorite videos.

How the contest works:

• Shoot your own POV (Point of View) video at your favorite track or riding spot.

• Upload your video to http://video.troyleedesigns.com/contest/

• Vote for your favorite video. Share with friends on Twitter & Facebook

• Videos will be ranked according to a score, which considers Twitter messages sent through the video's page on the contest site, Facebook shares of the video's page on the contest site, and YouTube views of the video.

• Every 2 weeks an Epic Wide Action Video Camera will be awarded to the top video with the most votes during that period.  The Grand prize is Troy Lee Designs D2 Black or SE2 History Helmet with Epic Wide Camera attached - to the overall top voted video.

Grand prize winner will be announced at the conclusion of the contest on February 28th, 2010.

About Troy Lee Designs
What began as a hobby of a motocross racing teenager named Troy Lee over 29 years ago, painting helmets in his parents garage for his friends, has grown to become recognized as the premier custom helmet paint shop in the world. Troy Lee Designs has since expanded into a full force operation, offering a product line from helmet visors and graphics, to casual wear and Motosports & Mountain biking gear. TLD is the place where "The World's Fastest Racers" go when only the best will do. For more information, visit http://troyleedesigns.com

About Epic Action Video Cam
EPIC brings Action Sports, Motorsports and Adventure enthusiasts into the world of YouTube with a self-contained, ultra compact, lightweight digital video camera ideal for capturing your best moments from the athlete’s point of view. Weighing just three ounces, the new WIDE ANGLE version of the already popular Epic Action Video Cam can go anywhere; whether it is mounted to your helmet, your board, your handlebars, your kayak or the your car hood, it brings a new perspective to video. The high resolution video and SD compatible memory with up to 200 minutes of video at 30 frames per second and audio makes this an ideal tool for capturing those unforgettable moments with a 168 degree Wide Angle lens.  And if that is not enough, this unit doubles as a 5 Mega Pixel camera with Burst Mode Technology™ for multiple still images.  Multiple mounting adaptors make this a must have for any enthusiast.     For more information, visit http://www.epicstealthcam.com/

EVS Sports Launces New Website

Courtesy of EVS Sports
EVS Sports, the industry leader in Advanced Technology and Innovation, has released an ALL-NEW website. Click here to visit the fully loaded site! 

The fully functional, easy to navigate, interactive website offers a vast amount of product information, media downloads and also features an easy to use and secure shopping area.  It’s now that much easier to shop for your favorite EVS goods.   

The site begins with a full listing of every EVS product we have to offer.  From helmets to ankle braces and everything in between, we’ve got you covered.  Also included are accessories, trackside items and media products, which include the full line of Nitro Circus DVD’s.

One of the greatest features to the new site is the media and downloads page.  You can scroll through exclusive photos and video of Travis Pastrana at the Red Bull Compound, check out other top EVS rider photos and keep tabs on EVS/Nitro Circus whereabouts.  In addition, make sure to download our 2010 catalog.  In it, you’ll be able to sneak a peek at a few new 2010 products that haven’t even been introduced yet.  Don’t forget to download and save our EVS Icons from the media page as well so you can use them on your very own social networking sites in order to show your EVS pride.  

Looking for a dealer near you?  If so, stop by the dealer locator page to find one.  Finding an EVS dealer close to home gives you a chance to test out and try on great EVS products before you buy. 

Need to contact EVS Sports?  If you answered yes, click on the Company link on the top of each page to find all pertinent email addresses and phone numbers.  We’re here to assist you in any way possible!

On the bottom of each page, make sure to peruse through our social networking links.  Following us on Facebook, Twitter, MySpace, Vimeo and YouTube will allow you access to daily EVS happenings.  Don’t miss out on the action!

EVS-SPORTS.COM  

Two Brothers Golden Muffler ViralVideo Challenge

Press Release from Two Bros Racing

Two Brothers Racing set to award inaugural Golden Muffler.

Powersports enthusiasts across the globe can now compete online in the industry’s first viral video contest. The best videos selected in nine categories could win the Grand Prize: A Two Brothers Racing Top Level Exhaust System of their choice and two tickets to the Red Bull US MotoGP at Laguna Seca in Monterey, California.

“The Golden Muffler Viral Video Awards contest is going to be great,” Two Brothers Vice President Jeff Whitten said. “We’re all video junkies and love to see movies of our customers using their TBR products. We can’t wait to see what comes in the mail.”

To enter, contest participants submit their own videos promoting the Absolute Top Level performance and style of Two Brothers Racing products. All videos meeting the length and format requirements will go to the TBR table of judges to see if they're good enough to win.

“Whether it’s captured on the sidelines of a stunt show, from a bike-mounted cam at a race or just a crazy skit set in a home shop, I know our customers can give us some good video, “ Whitten said. “Besides, we’ll make them famous!”

All videos chosen to be uploaded to the TBR YouTube site will receive (on top of supreme online popularity) a custom “Two Brothers Racing Golden Muffler Awards” tee shirt.

Categories include:
- Best Picture (Grand Prize)
- People’s Choice (most viewed on YouTube)
- Best Action
- Best Drama
- Best Comedy
- Best Animated
- Best Actor
- Best Actress
- Most Original

Videos need to be 120 seconds or less, no larger than 950 MB and in QuickTime format. Send videos on CD or DVD to Two Brothers Racing - 401 South Grand Avenue - Santa Ana - CA - 92705. Don’t cheat! See the official rules online at www.twobros.com and get to shooting!

Two Brothers Racing
1.800.211.2767